The 10 Best Niacinamide Serums - Ranked by Concentration and Formulation

Niacinamide is one of the most consistently reliable skincare actives - stable, compatible with almost every other ingredient, effective for pores, skin tone, oil control, and barrier function. The serum format delivers it at concentrations that moisturisers rarely achieve.

1. Paula's Choice 10% Niacinamide Booster

The gold standard for niacinamide concentration with rigorous formulation backing. Around $45.

2. The Ordinary Niacinamide 10% + Zinc 1%

The most widely reviewed niacinamide product and the one that made the ingredient mainstream. Around $6.

3. Good Molecules Discoloration Correcting Serum

Niacinamide plus alpha arbutin for combined brightening approach. Around $14.

4. Naturium Niacinamide Serum 12% Plus Zinc 2%

Higher concentration than most, appropriate for oilier skin types. Around $20.

5. COSRX Niacinamide 15% Face Serum

The highest single-ingredient niacinamide concentration in mainstream availability. Around $22.

6. Inkey List Niacinamide Serum

Around $12. Accessible price with adequate concentration for daily use.

7. Bliss What a Melon Pore Toner

Niacinamide in a toner format for the step before serums. Around $25.

8. Mario Badescu Niacinamide Serum

Combined with hyaluronic acid for hydration alongside pore and tone benefits. Around $22.